South Korea

Son Heung-min’s great year is continuing both on and off the pitch. The Tottenham Hotspur forward and South Korean national team captain is still fresh off winning his first Premier League…

South Korean financiers invested $2.34 billion in Vietnam in the first seven months this year, according to the Vietnam’s Foreign Investment Agency under the ministry of planning and investment. The…

This year has seen a number of K-pop stars making their way into the world of fashion as international brand ambassadors, one after another. Appointing K-pop stars as brand ambassadors…

There’s no question about how stylish all of Blackpink’s members are but if you know them well and have been following their fashion trail, you’ll notice that they each have their…

French fashion maison Dior has signed BTS icon Jimin as their new global ambassador. It’s not the first time a Korean idol is appointed the face of a global brand,…

With sparkling lights and beating drums, Italian luxury label Gucci took over a 14th-century Seoul Palace on Tuesday to showcase its cruise collection, blending Korean heritage and modern fashion. In…

Puma Korea expects that the new CEO Lee will actively and quickly respond to the rapidly changing market conditions in line with the brand slogan ‘FOREVER FASTER’ based on his…

The Nike Style concept store is located in the bustling Hongdae neighbourhood, which is known for its art and fashion culture. Gender-agnostic zones are featured throughout the store for fleece,…

The expansion of the Paris-based tech start-up that hit unicorn status last year comes as pre-owned fashion sales continue to grow quickly, fuelled by young, environmentally conscious shoppers seeking bargains…

Fendi has opened the doors to its first flagship boutique in Seoul, South Korea. Dubbed “Palazzo Fendi Seoul,” the 715 square meter (approximately 7,696 square feet) store is located in the…