In August, Skechers sued nonslip shoemaker Laforst Shoes over the alleged infringement of the slip-in-heel design. These shoe styles were the subject of high-profile Super Bowl ads earlier this year featuring Martha…
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AsiaFashionFashion BrandFashion TrendKorea's FashionSouth Korea
Why Skechers thinks K-pop star Cha Eun-Woo can help lure youths in Asia
Global shoe brand Skechers has revealed that K-pop idol Cha Eun-woo as its new regional brand ambassador in an attempt to attract a younger customer profile, and position itself as…