Monday, March 4, 2024
Monday, March 4, 2024
Home » Freshwater Farm Launches Indigenous-Inspired Products

Freshwater Farm Launches Indigenous-Inspired Products

by Anika Mills
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Freshwater Farm, the family-run bath and body care company, has launched limited-edition products designed by an Indigenous artist to commemorate a partnership with the Indigenous Literacy Foundation (ILF).

Worimi artist Brittney Paulson made the limited edition packaging designs. The artwork is present on six items, including the body bars, hand washes, and 1L body washes from Freshwater Farm with Lemon Myrtle and Rosewater.

Paulson added that this is her second time working with Freshwater Farm to produce these special items that honor her background.

Freshwater Farm will donate 50 cents for every limited edition product purchased to the ILF, up to $50,000, which will be used to provide 5000 books to children in isolated Indigenous communities.

“The farm where we grow many of the plants which are used in our products is based on Worimi Country on the NSW Mid North Coast,” said Freshwater Farm GM Al Hutcherson.

“This is the second year running where we’ve donated to the Indigenous Literacy Foundation, to acknowledge the Worimi Aboriginal Community as the Traditional Owners of the land that Freshwater Farm is on.”

The Indigenous Literacy Foundation (ILF) is a national non-profit organization that works with Aboriginal and Torres Strait Islander remote communities in Australia.

The products are available for purchase through the brand’s website, as well as in-store and online at Woolworths.

Source: Retail News Asia

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