All things Korean has been taking over the world across the industries of fashion, beauty, entertainment and much more. However, when it comes to Korean dramas, while gripping storylines and…
Category:
South Korea
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FashionFashion BrandFashion TrendKorea's FashionSouth Korea
South Korean Firm Launches Fashion Collection Made in Italy
A KOREAN, ITALIAN MATCH: K-pop, South Korean idols and the country’s cosmetics and beauty industry have been catching the attention of fans — and of the luxury industry — around the…
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AsiaFashionFashion BrandFashion TrendKorea's FashionSouth Korea
Why Skechers thinks K-pop star Cha Eun-Woo can help lure youths in Asia
Global shoe brand Skechers has revealed that K-pop idol Cha Eun-woo as its new regional brand ambassador in an attempt to attract a younger customer profile, and position itself as…
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AsiaFashionFashion BrandFashion IndustryKorea's FashionSouth Korea
Adidas South Korea opens its largest flagship store, in Myeong-dong
As tourists begin to return to South Korea, Adidas has opened its largest flagship store in the country yet, in the bustling shopping district Myeong-dong. Featuring the ‘Home of Sports’…
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FashionFashion BrandFashion IndustryFeaturedNewsSouth Korea
Taeyang Officially Becomes Brand Ambassador for Givenchy Luxury Label
Taeyang, a soloist as well as a member of the Big Bang group, was appointed Givenchy’s brand ambassador. This French fashion house announced it through their social media. “Givenchy is…
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AsiaEntertainmentKorea's FashionSouth Korea
Why stars like Blackpink are ideal high jewellery ambassadors
by Jude Turnerby Jude TurnerAfter a near-decade in the music business, singer Rosé is thinking about the next phase of her career. In a shoot captured by fashion photographer Mario Sorrenti, famed for snapping Kate…
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FashionFashion BrandFeaturedKorea's FashionNewsSouth Korea
Armani Beauty names K-pop singer Hanni as new global make-up ambassador
Armani Beauty has named singer and dancer Hanni as its new global make-up ambassador. The 18-year-old, née Phạm Ngọc Hân, serves as the lyricist for the South Korean girl group…
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AsiaFeaturedNewsSkincareSouth Korea
Getting to Know Korean Spa Makes Skin Smooth and Bright
by Lola Martinby Lola MartinMakeup and skincare from South Korea are certainly no strangers to Indonesian people. Moreover, in the market there are various beauty products from the ginseng country. But what about Korean…
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AsiaFashionFashion BrandFashion IndustryFashion TipsFashion TrendFashion wasteFeaturedSouth Korea
Shinsegae acquires exclusive rights to Laura Mercier in South Korea
by Andrew Masonby Andrew MasonFashion and cosmetics retailer Shinsegae International said Monday it has acquired the exclusive domestic license from French cosmetics brand Laura Mercier, as it seeks to expand its imported cosmetics business.…
